Cath Virginia | The Verge The Verge is about technology and how it makes us feel. Founded in 2011, we offer our audience everything from breaking news to reviews to award-winning features and investigations, on our site, in video, and in podcasts. 2025-05-30T13:34:56+00:00 https://www.theverge.com/authors/cath-virginia/rss https://platform.theverge.com/wp-content/uploads/sites/2/2025/01/verge-rss-large_80b47e.png?w=150&h=150&crop=1 Cath Virginia Barbara Krasnoff <![CDATA[Why I love my Brother 1034D Serger]]> https://www.theverge.com/?p=658691 2025-05-30T09:34:56-04:00 2025-05-30T09:34:56-04:00

Cath Virginia is the senior designer here at The Verge, who creates illustrations and collages for our articles. However, she also has “dabbled” (as she puts it) in feature designs for articles such as 2004 was the first year of the future (which won the 2025 ASME Award for Best News and Entertainment Design), How the Stream Deck rose from the ashes of a legendary keyboard, and The Lurker. “I also designed the branding for Notepad by Tom Warren and recently refreshed the look of Verge Deals,” she explains.

When not doing this impressive work, Cath sews. A lot. And so, when I asked her what one of her favorite gadgets was, she said it was her Brother 1034D Serger. If you’re not quite sure what a serger is (I certainly wasn’t), read on.

What exactly is a thread serger?

A serger, also known as an overlocker, is a type of sewing machine generally used in apparel making. It has two needles and uses up to four strands of thread at a time to create the loops and finished edge you see on the inside of most knitwear, like T-shirts and leggings. It also has a knife that cuts the edge of your fabric at the same time, so the finished product looks clean and professional.

When did you buy this one, and what went into the decision?

I bought this one this past March as a birthday and tax return present. I’ve been wanting one for a while, because I sew a lot of clothes. I’m picky about style and, being fat, have a hard time finding clothes I like that actually fit me. I also love wearing knits because they’re comfortable, and traditional sewing machines aren’t intended primarily to sew knit garments, which need to have stretchy seams. You can use a zigzag stitch to achieve a stretch in your seam, but the serger sews and cuts all at once, as well as finishes the inside edges, so it saves a lot of time. 

In choosing a serger, I wanted one that was easy to thread, had an adjustable free arm for sewing cuffs and sleeves, and could sew multiple layers of fabric at a time. I watched a bunch of YouTube reviews of sergers and found this one to be pretty affordable — and it checked my boxes. It also got better reviews than its cheaper sibling, the DX. I was intimidated by it at first because four spools of thread is kind of scary. But it has clearly labeled and color-coded instructions for threading and comes with a manual, so I learned it and had it down in under half an hour.



What do you usually create with it?

So far, I have hemmed a couple shirts and made a maxi skirt (with pockets!) and a crop top. That was after a long and frustrating period trying to learn how to use it. I also dulled two different knives, learning that you can’t sew over pins with a serger because there is a big metal knife chopping your seam off.

What do you like about it?

Sometimes when you’re sewing knits on a traditional (lockstitch) machine, the edges become unintentionally ruffle-y (due to its one measly feed dog, which is the moveable plate that pulls the material through from stitch to stitch). This can make your piece look pretty weird and bad. Another great thing about this serger is that it has something called differential feed, which uses two feed dogs to sew your fabric together. It can be adjusted to feed one piece of fabric faster or slower, so it will flatten out your wobbly knitted seams or can be used to create a lettuce hem. It also comes with a gathering foot, which can be used to gather and sew (intentional) ruffles!

Is there anything about it that you dislike or that you think could be improved?

This is actually on me for not doing quite enough research, but when I bought it, I was excited to finally be able to do the coveted two-thread coverstitch you see on the hems of T-shirts and other knit stuff, only to find out you actually need a whole other machine that literally only does that one thing. That was disappointing to find out, but to compensate, the serger does actually come with a blind hem foot that you can use to do an okay impression of one. It’s kind of a finicky stitch to get right, though, because you’re sewing from the wrong side of the fabric, and I had to do quite a few samples to test it out before I used it on any garments. 

Who would you recommend it to?

If you sew a lot of knitwear clothing, it can be a really useful tool for leveling up your garments and being a bit more efficient! It’s not a total replacement for a lockstitch sewing machine but I’m really liking it so far. Don’t be too intimidated by the four threads: they are your friends. And don’t try to sew over any of your pins. 


Brother 1034D 3/4 Thread Serger

Designed for finishing the edges and hems of a wide range of fabrics, especially linens and stretchy fabrics, and for creating ruffles and decorative edges.
Sewing machine (serger) loaded with thread and sitting on a table with shelves of fabric behind it.

Where to Buy:


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Cath Virginia <![CDATA[What lies beneath: filming gators in Florida springs]]> https://www.theverge.com/?p=656586 2025-05-09T15:13:11-04:00 2025-05-11T10:00:00-04:00

If you’re like me, you’ve been anxiously searching for any relief from the Bad News™ and endless stream of AI slop plaguing your feed. Joseph Ricketts’ breathtaking wildlife videos could be the antidote. An alligator taking a nap on the floor of a crystal clear spring. Schools of fish glittering in the darkness. A cosmic cloud of burnt orange tannic river swirling into clear blue water. A giant salamander battle on an Appalachian riverbed. 

Joseph is an ecologist, underwater videographer, and alligator researcher based in Florida. He brings a calming and curious gaze to some of the more obscure underwater vistas through his work as a scientist and wildlife researcher, with his photography and videography skills. With his undersea strobes, he casts light on the mesmerizing behavior of some of the more obscure creatures that lurk below the water’s surface, creating beautiful videos while educating his audience on the vulnerable wildlife he finds there. Documenting Florida’s natural springs and America’s freshwater ecosystems has become a passion project. The Verge caught up with him to learn about his fascinating YouTube content.  

This interview has been edited for length and clarity.

Science or photography first?

It would probably be photography first. Actually, I got into wildlife and animals as a kid. There was a creek in a park near our house and we found bullfrog tadpoles in there and they were really big. That just blew my mind and set me on the path of being interested in wildlife. My dad got a camera at some point and on some family trips I would use it and got really interested in it. All of that together led to me getting interested in science and then conservation, storytelling, and wildlife filmmaking. 

How did you get involved with ecology?

I was in Boy Scouts as a kid and there was another kid in our group who was really into snakes. I also grew up watching Steve Irwin, who was a huge hero of mine. 

Growing up in the Southeast, people have very strong feelings about snakes. They do not like them — especially the venomous ones. It was neat to watch Steve Irwin and the way that he approached all sorts of animals, no matter how dangerous they were, with immense joy and curiosity. To see someone in my own community also be interested in that, it was like, “I can do this too.” 

And then, learning to love these animals but still seeing a lot of people who just wanted all of them eliminated from the environment. Even when I was young, I was thinking: what does it mean to protect these animals and what does it mean to encourage other people to change their mindset? How do you justify protecting and conserving an animal that might be potentially dangerous? What about the environmental importance of predators? I was so interested and passionate, I ended up studying conservation science in undergraduate and grad school.

And you now specialize in alligators? 

A lot of my professional work has been with reptiles and amphibians. Currently I am studying alligators and crocodiles.

What specifically are you researching? 

We monitor alligator populations. I’ve helped out with some projects on American crocodiles, which are a native threatened species in Florida. One project I helped with was putting satellite transmitters on crocodiles we captured and monitoring their movements through urban areas in South Florida. The goal of that project was to get a better idea of their behavior in those highly urban environments because they move quite a bit. They have very variable home ranges. Some can be in a really small area, but then sometimes they’ll just up and go for a 20-mile swim to somewhere else entirely. The goal is to learn how to better cultivate safe coexistence with these animals in such a dense and highly populated area such as South Florida.

How did you start getting into underwater filming?

I first started out with a GoPro, because it’s a very accessible and not too expensive way to get a camera underwater. In college, my roommates and friends always tried to go on some kind of adventure during spring break. We were super fascinated with the idea of snorkeling in clear water, because that wasn’t something that was around us where we grew up. So every spring break we drove down to Florida. We snorkeled in the Keys and discovered Florida’s springs along some of those trips. 

I would take photos with the GoPro, even though it’s not really meant for that. But underwater photography equipment is really expensive and I just thought, “There’s no way, I don’t know how I’ll ever be able to afford that.” 

But then after my wife and I graduated, we got married, lived in North Carolina for a little while, and then, because she’s originally from Pensacola, Florida, we moved back. I got a job doing some ecology work here in Gainesville.

One day I was just cruising around Facebook Marketplace and I saw a camera housing made to fit a 20-year-old camera that was within millimeters of the size of my camera. It was a tenth of the price of what an average full kit cost. So I got it. I had to make some modifications and I actually used Lego pieces to make some of the controls fit my camera. I had pretty limited control underwater, but I could do auto ISO, and then control the aperture and the shutter speed, and pull the trigger to get a shot. When I did video, I had to start recording, put the camera in the housing, close it, and then I couldn’t do anything else. It would just be one single shot the whole time. So it wasn’t great for video, but that’s how I got started. And then I realized I was a pretty decent wildlife photographer.

I took some photos and I got shortlisted in some pretty major international competitions. I didn’t push through to be a finalist, but it was enough to be, “I actually have some skill in this and it’s worth pursuing.” It just kind of kept building up from there. Eventually I got another used housing that was designed for my camera. By that point, I was selling prints and doing some other things, so I was able to finally fully upgrade my kit to where I’m at now.

What kind of tech is in your diving kit?

I’m using the Canon R5 with a Canon EF-RF adapter and a Canon EF 8-15mm f/4 L fish-eye lens. It’s a super wide-angle lens that people tend to use either for underwater or for skateboard photography. It’s a little weird because everything’s a little distorted and kind of rounded, but when you’re underwater, it’s really great for taking photos that just kind of immerse you in that system. You can focus extremely close to your subject. You can be an inch away and still focus on it. Since the angle is so wide, you can lock in on the eye of the wildlife and kind of capture their face, but also the rest of the scene and their entire body, even if it’s a bigger animal. 

I use an Ikelite 200DL Dive Housing, and I’ve got two Sea & Sea YS-90DX strobes and two 2900 VTL BigBlue Dive Lights. The strobes connect to the camera so that when you pull the trigger, it lets off some light, because the deeper you go underwater, light tends to fade pretty quickly and that little flash of white light just kind of restores color to the scene.

I also have an Ikelite 8-inch Dome Port with an extension that is wide enough so that the super-wide fish-eye lens doesn’t get cut off by the design of the dive housing. If you hold it right on the surface it can create a water line so you can get split shots. 

I use Lightroom and Photoshop for editing photos and making prints. I use Premiere Pro for editing videos.

How do you decide what you’re going to film?

I have to find an idea that is interesting to me. Sometimes it’s a story that I think needs to be told, and that I feel qualified with the knowledge to do it. I need to know the location and be confident that I can get the shots I need safely. I also want to feel capable of telling the story in a meaningful way. 

Science and wildlife are such huge subjects. It’s hard. There’s a lot of people that tend to tout themselves as wildlife experts, but unless they’re very, very experienced, that raises a red flag. I wouldn’t describe myself as that. I have to do a lot of research myself and I learn things along the way too. 

I’m really passionate about anything aquatic because I love doing underwater photography and videography. That’s the main part of my social media and YouTube channel. I especially love showing people unique environments where you wouldn’t tend to think about what life looks like underwater. I think about what wildlife I might encounter there, and what conservation story I can weave through that. Also, is there enough visibility in the water for me to get my camera in and actually get usable shots that people can connect with? 

There’s a disconnect that exists between people and wildlife in the natural world that we have to actively combat, like climate change, pollution, and habitat destruction. There’s another disconnect between us and what lies beneath the surface, and I really want to do what I can to bridge that gap. It’s important that people put faces to the creatures that live in these places, no matter how big or how small they are. They’re all important, wonderful, worth learning and worth caring about. Aquatic ecosystems are very sensitive environments. It’s important to know what’s there, to know what we might stand to lose.

Do you have a story in mind before you dive, or do you usually piece things together after?  

I love photography and being able to tell a story through a single image, but I also love longer forms, using video to tell stories as well. 

My creative process is definitely evolving. I’ll have the beginnings of an idea while I’m trying to work out the storytelling and trying to find ways to help people connect to it. Typically I’ll have an idea of the area I want to cover for the shot and what I’m going to focus on. One example was trying to find a very specific species of very tiny fish that lives in springs.

That Gulf Coast pygmy sunfish is a beautiful fish.

They’re so cool. So my idea was that it’s going to be about finding that fish, filming it, hopefully getting some behavior. That was about what I had to work with, and I was lucky enough to see quite a bit of behavior.  

After I get the footage all edited down to the best clips and have a general concept of a story, that’s when I’ll write the script. Writing the script last is not normal for most creators, but I want the adventure and the action of going out and snorkeling, exploring these places, to be the heart of the channel. Sometimes I might have a little bit more script on certain parts, but normally I don’t have any control over what I’m going to see. So I have to go out and shoot, and then come back and do the story from that. 

What are the biggest challenges that you’re trying to work through?

A big challenge is sustainability and how I can be consistent and not burn out, because it is a lot of work, going out to explore and dive, sometimes not having a lot of success and other times having success. How do I pace myself?  I think I’ve kind of settled on a pretty decent schedule.

Another challenge is that a lot of YouTube is shock value and clickbait. I want to use my channel to push back against that. The algorithm seems to be changing to entertain longer attention spans and boost authentic and real content. But I want to be able to use my channel to help people appreciate even little details and small things. 

Like if you go snorkeling and you’re in the ocean or on a reef, obviously the really big things like the sharks and huge rays are going to be what stand out to you. But if you’re in a tiny pond and there’s nothing around, and then you find one living thing, suddenly that thing becomes really interesting. I want to be able to tell stories about some of the less exciting things and make those interesting. 

Such as the video you made about Appalachian Hellbenders. I never imagined salamanders would duke it out like that. Do you like being based in Florida? 

It’s great, but in a lot of ways it’s hard and frustrating, too. Florida has some absolutely amazing wildlife and amazing ecosystems, and as an underwater photographer, it’s a great place to be. There’s the coasts, the Keys, freshwater springs, rivers and streams as well. There are a lot of places that are within reasonable driving distance to find underwater adventures and stories to tell. It’s frustrating because there’s so much to lose and Florida is also developing at a very unsustainable rate. There are new developments going up everywhere. A lot of spots I love are degrading. I’ve been going to the springs since college and some of them are almost unrecognizable from when I first visited them 10 years ago. It’s an issue globally and definitely around the US, but I think Florida is experiencing that at an accelerated rate.

It’s a good place to be as a conservationist because there’s lots of work to be done, messages to get out there, but it can be draining and exhausting. Sometimes [you] feel like you’re fighting an uphill battle with no breaks or rest.

Sounds like politics combined with being a tourist and retirement destination.

A huge problem is that people are moving here and not taking the time to learn about the natural community that exists prior to their arrival. So people move here and are surprised to see an alligator in their backyard. Or other really wealthy people move to South Florida and have crocodiles around, and they freak out because that’s totally new to them. But this is Florida. We have venomous snakes, we have alligators, we have crocodiles. They belong here. They’re important for this ecosystem. If you can’t embrace that, then I don’t know what you’re expecting. 

There are plenty of ways to learn to safely live alongside these creatures. There’s just a huge need to meet the influx of new people with education and reminding people that we want Florida to remain wild. So much of the appeal of Florida is its natural environment and so there’s plenty of reasons why it needs to be protected, but it is kind of a constant battle.

I love Florida so much. It’s such a beautiful place, an important place to protect, but it has a ton of challenges facing it.

A turtle swimming beneath the water’s surface with sunbeams shining down through golden water.

Are there any spots that you really want to dive into that you haven’t had the chance to yet?

Because a lot of my stuff is Florida-based, I would really love to do a series of diving in every single state in the US. Some of that would be more predictable, like diving off the coast of Maine. That’d be cool.  But though you never hear of anyone going to Nebraska or Oklahoma to snorkel, there’s underwater stories to be told there and I would love the chance to do that. So I’m hoping if the channel grows enough, there’ll be interest enough from the audience to support something like that. 

Of course I would absolutely love to travel internationally to do some videos as well. I think that’s something I would need to earn, because there are definitely other people who might be more qualified to tell some of those stories. But I think if my channel [followers] were interested and wanted me to, I would absolutely love the chance to do that. There are a lot of freshwater springs around the world.

Any closing thoughts?

I just hope that I can continue to inspire people to be kind and curious about the world around them and pay attention to the little things. It’s important to be mindful of our individual impacts on the world around us, but also to hold ourselves as a community and as a country to a higher standard as far as protecting our natural resources and our wildlife, because we don’t get a second chance at this. It’s important that we take it seriously and we get it right. 

I think it’s hard to learn to love something if you don’t know that that thing exists or haven’t been able to see it in its home. So I hope that my underwater videos can help people to get a glimpse into those underwater worlds to see that they’re places that are really special, worth protecting, and worth keeping wild.

Joseph Ricketts is seen from a distance in snorkel gear and flippers under the water.

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Cath Virginia <![CDATA[How one creator visualized AI by using very little AI]]> https://www.theverge.com/2024/12/5/24306548/stormy-pyeatte-friend-or-faux-ai-interview 2024-12-05T08:30:00-05:00 2024-12-05T08:30:00-05:00

Stormy Pyeatte is a UK-based video and photo artist who works with practical effects and projection mapping. The design team here at The Verge worked with her to create the evocative visuals in “Friend or Faux?” — a story layered with ethical and philosophical questions about the newly unfolding relationships some people have with AI chatbots.

I stumbled upon Pyeatte’s work on Instagram one day when I was scrolling mindlessly through the feed — and it stopped me in my tracks. Because the tech we report on is always changing, I am constantly on the lookout for innovative ways of creating visuals for our site. I was blown away by how otherworldly her work is. Through stunning set design, ethereal lighting setups, and dreamlike projection mapping, it has been a thrill to be handed such mesmerizing (and unsettling) visual solutions. Much like the AI tech at the focus of the piece, the videos draw the viewer in with a lilting mystique, while also suggesting the very human complexity inherent in this fascinating story.


This interview has been edited for length and clarity.

How did you get started working with floral photography and projection mapping?

I first became interested in projection in 2013 during college when I interned with Daniel Brodie, a projection designer on the Broadway production of Motown: The Musical. It was such a fantastic experience seeing how projections work in theater, though, back then, I didn’t have my own projector to experiment with, and it would be many, many years until I got my hands on one. 

After graduating college in 2014, I found myself living in a hostel in San Francisco, working in exchange for a bed because I couldn’t afford rent. It sounds drab, but honestly, it was one of the best experiences of my life! I didn’t plan to live there. I kind of said yes to a road trip and ended up in San Francisco. Hostel life was so much fun, but I really wanted to do something creative. Luckily, Daniel introduced me to Bradley G. Munkowitz (GMUNK), who then introduced me to a few people, including an artist and friend Conor Grebel. Conor is an incredible artist, and at the time, I didn’t realize it, but he was a mentor to me. I would help out on his projects, which were all about experimenting with projection and practical effects. All of these projects were self-funded passion projects. Watching him and everyone work taught me how to embrace creating just for the joy of it. 

It’s funny looking back now because I was broke and a bit aimless, but those projects — and the people who supported me — gave me so much inspiration. They would encourage me to come up with ideas and share them, though, at the time, I had few ideas or opinions of my own. They would go so far as to cover my dinners and rides back to the hostel after shoots because they knew I was a super broke recent grad artist who had something to offer but didn’t quite know what that thing was yet. That kindness and inclusion left a huge impression on me.

Around that same time, I also started working in floristry. I’d set this naive goal for myself to only make money doing “something creative,” which meant that, in reality, I was really effing broke and had to get resourceful. Growing up, I’d always loved flowers because of my mom, who was a gardener, so I figured, why not try floristry? That’s creative and that counts! So, over the next seven years, I worked in retail, luxury, and event floristry across the US, New Zealand, and Australia.

While traveling and working in floristry, I always envisioned marrying projection and floral design together, but it wasn’t until 2020 that I finally got my hands on a projector and some basic lighting gear. Once the covid-19 pandemic hit, I just threw myself into experimenting. Having the time and tools to play around was a turning point for me, and it was when I finally could play around with the things I was picturing in my head.

A bowl of spaghetti and meatballs at an elegant table setting in front of a laptop screen that shows messages being exchanged with an AI chatbot. Behind the scenes studio shot of lights pointed at a scene of a romantic dinner for one in front of a laptop.

How did you create the visual concepts for the “Friend or Faux?” feature? What was your thought process?

After reading the draft of “Friend or Faux?” I pulled out a few themes that felt compelling to explore visually: love and adoration; intangibility and separation; fragmentation and fragility; and grief and anxiety. I then started brainstorming how each of these themes could be expressed in a visual, tangible way.

One of my biggest inspirations was thinking about the feeling you get when you’re crushing on someone so hard you can’t think straight. You’re not really seeing them clearly — you’re fixated on an idealized version of them, almost like looking through rose-tinted glasses. I wanted to bring that feeling to life by creating a surreal floral world that felt obsessive and dreamy, like you’re having “flowery tunnel vision.” It’s about being more in love with the idea of someone than with who they truly are.

For one of the images, I drew inspiration from Tracey Emin’s My Bed, her messy bed installation from the ’90s. To me, a bed is such a personal space — where you sleep but also where you lie awake, letting your thoughts and fantasies run wild. As a kid, I remember staying up late, talking to crushes on the phone, and I wanted to channel that mix of intimacy and imagination. Projecting the AI companion onto a messy bed felt like a poignant way to contrast the humanness of needing to sleep with the intangibility of the AI.

A projection of a woman’s face smiling on white bed sheets. Dramatically scene of a bedroom being lit with brightly colored lights and projector.

A lot of your work leans into either the artistic (and is, I assume, personally driven) or the product-based, for advertising. How has your experience working with this story been?

This is actually my first-ever editorial piece! So it was definitely a new experience for me. And yes, my work typically falls into two categories: personal and commercial.

With personal work, my goal is always to explore something new or create just for the sake of creating. I think of 80 percent of the stuff I post online as the same as sketching in a sketchbook. It’s just making something for practice or to try something new. It’s really about entertainment and experimentation — letting myself play and see where that leads or trying out a new technique or something I’m learning about.

When I’m doing product photography or videography, the focus is on storytelling through small sets and styling. I ask myself questions like, “What world does this product live in? Is it fun, surreal, or aspirational? How can I use lighting or composition to make someone think, Ooooh, ahhhh, I want to live there or smell those flowers? When working on commercial projects, I’m always thinking about the company’s ideal or existing customer. It’s often storytelling about what problem its product solves or creating an aspirational “vibe” its customer will likely identify with and creating visuals for that.

This project was different because I was thinking about the stories of the individuals featured and how this technology is impacting people on a personal level, the people close to them, and how it is likely impacting others right now. So I just naturally started slipping into thoughts about my past and reflecting on my own life and experiences, and that was my biggest inspiration.

I was thinking a lot about my early 20s, when I was dating and would have very intense and often very fleeting romances. For this project, I spent a lot of time remembering what it’s like to have a crush on someone and how intoxicating and consuming it can be. I also thought a lot about how it clouded my judgment. I remember moments when I was enamored with someone who, looking back, wasn’t actually so great. That “crushing” phase, — the obsession, the daydreaming, the inability to see things clearly — was the biggest inspiration for the visuals. 

It’s funny because I’ve been with my partner for nine years now, so it’s been a long time since I’ve thought about those experiences! This project really reminded me, and I got to translate it in this cool way. 

In terms of the technical side of things, not much changed. The physical building, the software, and the lighting techniques I used are the same as what I’d typically rely on. But the thought process and emotional connection behind this project were unique. It was about tapping into something more introspective and personal, rather than solving a problem or selling a product.

Smiling eyes of an AI chatbot projected onto a scene of a glowing surge protector and roses.  Scene of a photo studio with lights pointed at a still life of roses and a surge protector in front of a scene with a projection of an AI generated image of a woman’s eyes.

Can you tell us about the tech, including equipment and apps, that you used?

Before building the sets, I plan the animations I’ll need, deciding what to create in advance and what I can adjust on the fly during the shoot. For this project, we collaborated to design an AI companion featured throughout the visuals. You created the character [Note: I made a Kindroid.AI account and took many screen recordings], and I used Runway, an AI software, to bring her to life. Runway’s “image-to-video” functionality allowed me to upload the companion’s image and specify actions I wanted her to perform.

It was a tedious process, if I’m being totally honest. Like, it would be much easier and more fun to work with an actress. But we wouldn’t have gotten that “it looks human but it’s definitely not human” vibe without it. It was really cool, and I think very appropriate, to integrate AI into this project in this way. We used it to create a character that can be a visual representation of the chatbots discussed in the article. There were times when the Runway got it totally wrong, like her eyes went completely white and looked so weird in one clip, so I downloaded it and used it for one of the visuals where the idea was to convey how sometimes these chatbots totally glitch out.

Once I had the flowers from the market and allowed them time to open, I built the floral sets using standard florist tools: chicken wire; floral wire; agra wool; and my trusty secateurs. My video lighting equipment is all from Amaran, I used their 150C and 300C lights, with several different modifiers. My favorite modifier from them is the Spotlight SE. I used an Epson home / office projector for the projection mapping. I used MadMapper to map my animations and After Effects for some on-the-fly animating. For video editing, I used DaVinci Resolve.

An extravagant floral arrangement surrounding a hand holding a phone with a looping video of a female AI chatbot smiling. Scene of a photo studio showing a first person point of view of a hand touching a camera pointed at a floral arrangement.

What are your feelings about AI and what use, if any, did you make of AI tools to create the finished product?

In terms of the AI technology discussed in the article, I don’t judge what people do in their free time, but I do worry about how this technology can be used by nefarious people as a way to manipulate others and the emotionally vulnerable. The article definitely got me thinking about the anthropomorphization of technology and how it can actually be very, very dangerous. Working on this project has inspired one of my goals for 2025, which is to be more social and to get more involved in artistic communities.

I get kind of bored sitting in front of a computer all the time. I love to work with my hands and to touch and use different materials. No software — AI or otherwise — can replicate that feeling, so I will always integrate something physical into my practice.

But I see AI as a cool (and often very slow) tool that can be really beneficial. For this project, I used AI to create videos of the AI companion, combining them with footage I shot myself and using the results for projection mapping. Given the article’s subject matter, it’s an appropriate use of AI technology. I also use ChatGPT to support my writing (I once used it to create a Dungeons & Dragons campaign, which was so fun!), and I use Runway to create mock-ups of the visual ideas I see in my head. These have been game-changing for communicating and selling my ideas to clients. AI is fun. I’ll continue to use it when I find a need to.

I choose not to worry about how AI is going to impact me because a) I’m going to die one day, so I want to create and have fun while I’m here, and worrying about AI holds me back from focusing on doing creative work and b) it’s out of my control. I am choosing to focus on becoming a better creative and storyteller because that will always be useful, no matter what tools I am using.

For me, personally, if I’m buying a painting, I prefer the one painted by a human, not the one prompted by a person to be made by a machine. I really value traditional art forms and see the process of how something is made as important (maybe more) than the art itself. I see value in not just the final artwork but the entire journey that incredible artist went through to develop that thinking and skill set. It inspires me when I look at it.

With AI tech in creativity, I suspect that the people who will be the best at using AI tools are going to be people who already have rich artistic practices of their own and are well versed in art and the creative history of the past. My college professor used to say, “garbage in, garbage out.” If your script is garbage, your film will be garbage, and no amount of cutting-edge tech can save it. But if your ideas and your taste are good, it will cut through, even if the resources you have at your disposal are super minimal. AI tools are great for amplifying good ideas and supporting people with good taste — they’re not a shortcut to creativity but an extension of it.

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Cath Virginia <![CDATA[Mona Chalabi on storytelling, the power of data, and covering Palestine]]> https://www.theverge.com/24093294/mona-chalabi-interview-palestine-gaza-data-viz 2024-03-11T10:30:00-04:00 2024-03-11T10:30:00-04:00

 

Every month, The Verge’s designers, photographers, and illustrators gather to share the work of artists who inspire us. Now, we’re turning our Art Club into an interview series in which we catch up with the artists and designers we admire and find out what drives them.

A bloodied press jacket. A body shrouded in white. Families with linked hands walking with all they can carry on their backs. These are the images that Mona Chalabi uses to create harrowing and biting infographics about atrocities in Gaza. 

Chalabi won a Pulitzer for her in-depth reporting and inimitably clever data viz on Jeff Bezos’s wealth, but she got her start doing statistics at the UN. Her media career has been many-faceted — a column at 538, a podcast, a Ted Talk, and a TV show. Much of her online presence is now devoted to spreading awareness on the subject of Palestine, all through the same medium of fastidiously researched statistics paired with her signature style of hand-drawn ink lines and color-blocked design. 

I caught up with her to talk about the storytelling power of hard numbers, the poetic way she expresses the global power imbalances she seeks to draw attention to, and the anxiety of striving to be as accurate as possible. 

This interview has been edited and condensed for clarity.

A hand-drawn graphic showing 99 blue shirts and one red, with text that reads “1 out of every 100 civilians in Gaza have been killed since October 7” next to 90 blue press jackets and 10 red with text that reads “1 out of every 10 journalists in Gaza have been killed since October 7.”

What has it been like to post the work that you’ve made about Palestine on social media? 

It’s been really hard. It’s been hard because I know why a lot of the people that I follow are remaining utterly silent, because there are consequences to you talking on this subject, both in your personal life and your professional life. But I’m holding the work to the exact same standard as I do any other piece that I do: is this the truth? Is this accurate to the best of our current knowledge of what the situation is, and does it help to further the conversation? You know, there’s also so much work the other journalists are doing. I don’t really believe in just duplicating, I want to say something additive. And I’m trying to set aside the downsides for me personally and just continue to do the work.

Do people label you an activist? 

I think the question only ever comes up in interviews. For most people who consume information or consume artwork or consume whatever, they don’t tend to be so hung up on definitions as the people that are writing about it. I don’t think people who follow me necessarily care whether or not I would describe myself as an activist. All that matters is that I’m producing information on whether or not it’s accurate. 

Photo of Chalabi’s black and white sketches for a graphic that reads “For every 1 dead Israeli there has been 1 mention of Israeli death in the NY Times” and “For every 4 dead Palestinians there has been 1 mention of Palestinian death in the NY Times”.

Your work is very poetic and very good at expressing scale and magnitude. Can you talk a little bit about the ideation process that you use to create the recent work that you’ve been making?

Yeah. It’s not a thought process that’s different from the same thought process that I’ve used throughout all of my work. As you say, it’s about magnitude. It’s about scale. 

Part of the story is asking, how does this point in time compare to the rest of history? How does this part of geography compare to a larger geography?  

My process for finding questions involves reading existing coverage and thinking, what isn’t being said here? So I’ll be reading existing news coverage, but also taking questions from people who are writing to me directly or conversations I’m having with other people around me. 

This is a longstanding practice. That was exactly the case when I was covering covid. It was the case when I was covering the protests that were happening after George Floyd’s murder. Every election that I’ve looked at, I ask, what do we get? What do we get by zooming out? How do we understand the world differently?

The thing that I’m really concerned about is how to zoom out without losing the humanity. I think there’s something really important actually about hearing what’s happening to, for example, Brenda in Queens, hearing her individual story. Even if the data suggests that her experience is actually quite rare, that’s not a reason to not listen to Brenda. So maybe Brenda is saying, “My experience of becoming a teen parent was phenomenal. It was really, really good for me to put my life on track. It was the best thing that ever happened to me.” And there’s this survey data that shows for 70 percent of teen parents, that’s not the case. 

What concerns me sometimes is the way a reader can get to 70 percent after something gets rounded up to a hundred. The 30 percent gets lost in the narrative so easily. I don’t want to do that thing that data so often does, which is just flattening out everybody’s experiences. 

Photo of Chalabi working at her desk.

Can you talk a little more about that?

Yeah. So more often than not it’s asking, what does the data say? Everyone’s talking about funding cuts at UNRWA. But what does it mean to say the US has cut X million dollars? That doesn’t mean anything unless you understand UNRWA’s total budget. Unless you understand the other donors and which ones have backed out. And the total budget only makes sense if you understand it in the context of how many people in Gaza rely on it to survive. 

So what are all of those numbers? Then on the basis of those numbers, what is a visualization that makes sense? This is something I’m trying to think through right now. And I move so much slower now. 

Like five years ago, I was trying to do a piece in a few hours the day of, and now I’m just like, no, I’m going to take a few days and I’m still working the same number of hours each day. There’s no change in the intensity, just a more cautious approach. There’s a slower pace of working. And so, again, what is the visualization that I’m going to use? How will I show how cruel this funding cut is? 

“What is the visualization that I’m going to use? How will I show how cruel this funding cut is?”

The illustration that I would have used in the past would be something that symbolizes what UNRWA is providing —If it’s tents or food — and then disappearing out. What fraction of that is now going to be lost now that that funding is gone? It’s really hard in these early stages. A really key part of any illustration is finding the correct visual language for this. For the most sensitive subjects, when I’m talking about, for example, homicide rates or domestic violence, the same playfulness that I use in other areas of my work doesn’t make sense. What is the visual language for domestic violence? Often I start with a Google image search and look through the stock imagery it pulls up. Alamy and Getty stock is always a woman for domestic violence, usually sitting down, hugging her knees, the same visual language. It’s immediate and it’s quick to understand, which is important, because I need it to have that kind of speed. But it also perpetuates all of our lazy existing tropes. 

We see this all the time with gender. If I’m going to show men and women, which unfortunately is very often all that exists in the dataset, I’m going to pick them in a way that isn’t lazily, reinforcing ‘a woman is anyone who wears a fucking dress and a man is anyone in trousers.’ It can be very hard to break out of our existing visual language in a way that isn’t confusing for viewers. 

A hand-drawn graphic showing isolated children’s limbs. There is a box of text that reads “More than 1,000 children in Gaza have had one or both legs amputated because of Israeli attacks. Many of the amputations were performed without anesthesia. Source: UNICEF, Dec. 2023.”

When people talk about posting anything that’s largely considered to be controversial for any reason, it seems like there’s some who experience a high increase in visibility on them. And then there’s the flip side, where increased visibility brings increased censorship on their work and reach. Do you feel like you’ve experienced either of those?

I don’t know. Maybe both. People have said their comments aren’t working. Other users are saying they’re being silenced or deplatformed. I haven’t said any of those things because I don’t know that they’re the case. And I think it’s quite a big thing to say, and you have to be certain that there’s a pattern that’s going on. The way that a lot of this stuff works, the algorithm is so opaque that you don’t really know which of those two trends is happening to you. 

I would say, anecdotally, because I’ve posted on this long before October 7th… I think that the horrific violence on October 7th, for some people, shifted their understanding of the violence that was happening in Palestine. That happened in both directions. All of a sudden now, there was an opportunity to learn more about this conflict and understand its historical origins. And for other people, there was a reason actually to look away from it and be like, “Oh, it’s complicated,” and to me that’s kind of gross. 

So basically, that’s a convoluted way of saying that on October 7th, I saw a big chunk of my followers immediately disappear in the first week after. And then I see over the four months since then, that number has leveled out and then increased over it as people have sought out information on Palestine. 

I don’t even like describing it in those terms, because this isn’t really about me or my following. 

Photo of Chalabi showing a few of her drawings, hand drawn with black ink and colored with pencil hatching.

Is there anything else you’d like to say about your work? 

The thing that does feel really, really important to say is that I want to make sure my work on Palestine is contextualized in this broader framework of what I’ve always done. 

There’s this assumption that I care about Palestine because I’m an Arab. I really want to contextualize it’s not based on identity. It fits into the broader body of my work, which is about how to inform people about marginalization in all of its forms. 

As time goes on, this work is going to become really, really difficult for me. And I think, inevitably, because I’m not turning away from my work and because this conflict isn’t going anywhere, I’m going to end up covering other things. 

The first time I cover something else, I don’t want people to think, “Oh, look, she’s sick of it now.” Even if you see me talking about other things, this hasn’t gone from my mind. Palestine has been on my mind for a long time, and it will continue to be on my mind. The reason why it’s on my mind is not because of identity politics. It’s because I care about marginalization. 

It seems so clear after you won a Pulitzer for your reported work. It seems obvious that there is a lot of information to back up everything that you have to say. 

It’s funny how a lot of people viewed me as a rigorous journalist on every other topic. And when it came to this, all of a sudden there was this disbelief in my method of research. There was this suspicion that all of a sudden it wasn’t rigorous. I think that really, really speaks to the very, very, very deeply entrenched biases that exist around this subject. 

There’s this notion that Palestinian narratives are not as reliable and should be treated with caution. I hope that it’s finally kind of starting to shift a little bit. 

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Cath Virginia <![CDATA[AI at Work]]> https://www.theverge.com/36029/ai-work-business-automation-jobs-chatgpt 2024-02-12T09:30:00-05:00 2024-02-12T09:30:00-05:00
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AI, once an ambiguous science fiction trope, has become an ambiguous business buzzword, as every technology product races to implement what Silicon Valley thinks is the greatest innovation since the internet. But lost in the conversation are stories about the people building it and using it. If large language models and automated systems will, indeed, upend labor and capital, what does it actually look like in practice? In this package, we’ll explore the ways AI functions today: how people are using it, where it fails and where it succeeds, and what it actually means when we say “artificial intelligence.” 

AI at Work

In the News

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