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FTC v. Meta: the antitrust battle’s final day

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Is MeWe a red herring?

Carlton’s approach to measuring where users go when Facebook and Instagram aren’t available paints a disingenuous picture of how the social media market works, Hemphill argues. This is in part because MeWe — which offers the very personal social networking services the FTC says Meta has monopolized — would be very far down the list of places users diverted their time to during the outages.

“That’s an argument that MeWe’s in the market?” Boasberg asks, sounding perplexed. Hemphill says the analysis has to begin with looking at firms that offer similar products, and Carlton’s analysis leaves you with a “strange result.” Or, Boasberg counters, “the other argument is that MeWe is sort of a red herring that shouldn’t be considered.”

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