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Cringe or canny?

Apple has released The Parent Presentation, an 81-page slide deck available in Google Slides, PowerPoint, or Keynote format, and a (now set to private) promo video hosted by “nepo baby” / Please Don’t Destroy comedian Martin Herlihy, aimed at getting students a Mac for school next year.

I can’t decide if it’s a solid pitch (who hasn’t held a family meeting to get approval for a high-priced tech purchase?) or if it will miss its target audience because it’s 8 minutes long and not in a vertical video format. Either way, we also have some advice on which laptop is the best option.

(Update: -- The YouTube video is no longer available, but the presentation slides are still there.)

The Parent Presentation opening slide
Image: Apple
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